the blog
March 15, 2023
Digital
The AI Controversy - Chat GPT, Midjourney
Artificial Intelligence has swept the world off it's feet; Chat GPT, Midjourney, DALL-E, and others have introduced new ways of creating content. While most of the news outlets praised the advancements, it struck one community hard: creatives. We are all going to lose our jobs... well, not quite.
March 1, 2023
Development
Tips To Obtain a Work-Life Balance As An Entrepreneur
When you're running your own business, it's easy to get caught up in the never-ending to-do list and the constant pressure to succeed. But neglecting your personal life can lead to burnout, health problems, and decreased productivity.
February 21, 2023
Development
Making the Transition from Side Business to Full-Time Entrepreneurship
Many entrepreneurs start their own business while still working a full-time job. This can be a great way to test the waters and see if your business idea has legs before taking the leap to full-time. Eventually, if the stars and your worth ethic align, your business may explode, and you may want to transition working full-time. In this post, we will explore some strategies to ensure a successful transition.
February 9, 2023
Inspiration
The Truth About Impostor Syndrome: Understanding and Overcoming the Feeling of Being a Fraud
Impostor Syndrome can be defined as a persistent, often subconscious, belief that one's achievements are not genuine and that they are only a matter of luck or deception.
January 30, 2023
Marketing
The Importance of Branding for your Small Business
Starting a small business is an exciting and challenging journey, but there's much more to it than just selling products or services. One of the key factors in the success of any business is how it presents itself to the world, and that's where branding comes in. Whether you're just getting started or looking to take your small business to the next level, having a strong brand is essential.
January 26, 2023
Marketing
Why is SEO Important?
When people are looking for instant results in their marketing, they usually think to start a pay-per-click campaign. However, this is going to sound a bit controversial, SEO is your best bet for creating an impact on your business. When I tell people we do SEO Management, they immediately assume that we're a spammy link builder or a keyword stuffing black-hat marketer who is out for a quick buck. P.S We're not. At the same time, many people assume since ROI (Return on investment) isn't easily trackable, you can't get viable success. Well, I'm here to prove you wrong.
January 26, 2023
Marketing
Should You Work With and How To Choose a Marketing Agency?
We've all heard it during our teen years with our worst break-ups: "There's plenty of fish in the sea". This phrase, even though it might be painful for you to hear, is true about marketing agencies. There are plenty of digital marketing agencies out there in the world, even in the Twin Cities, and before you go ahead and whip out your checkbook, it's important to understand whether you need a marketing agency, and how to know which marketing company to go with.
October 26, 2022
Marketing
The Power of SMS Marketing
Short Message Service, or SMS, is a significant form of digital marketing, that not many small businesses are using. People believe that to benefit from SMS marketing, you need to be a large business with a large database, however none of that is true.